NEXER CONTINUES TO DEVELOP E-COMMERCE TOGETHER WITH OPTIMIZELY

Press release

NEXER CONTINUES TO DEVELOP E-COMMERCE TOGETHER WITH OPTIMIZELY

2024-09-19 Nexer

Nexer Unified Commerce has been a trusted partner of Optimizely for 15 years. In an enhanced partnership, where Nexer integrates its own OwlStreet platform and commerce solutions with Optimizely’s Configured Commerce, Nexer is taking a major step forward in its mission to transform e-commerce in the Nordics.

Nexer Unified Commerce has been at the forefront of offering flexible and scalable e- commerce solutions tailored to meet the requirements of businesses in EMEA and NA. By continuing to team up with Optimizely, a leader in digital experience and customer-centric commerce, Nexer is well positioned to deliver unmatched configured commerce solutions that empower businesses to optimise their digital strategies and enhance customer experiences.

Optimizely’s Configured Commerce platform is well known for its features in personalisation, content management and customer engagement. Combining these capabilities with Nexer’s commerce solutions and the seamless integration offered by OwlStreet will create a synergy. This partnership aims to foster innovation streamline operations and provide value to clients.

“We are very excited to start this new chapter with Optimizely”, stated Fredrik Axell, CEO, at Nexer Unified Commerce. “This collaboration shows our dedication to delivering cutting edge and efficient business solutions in the Nordics. By leveraging Optimizely’s technology and our deep knowledge of commerce, we believe we can support our clients in reaching their evolution objectives and staying competitive in a rapidly changing market.”

About Nexer
Nexer Unified Commerce is part of Nexer Group, an international tech company with roots in Swedish entrepreneurial spirit and innovation. Nexer UC is a leading provider of comprehensive e-commerce solutions, dedicated to helping businesses achieve their digital transformation goals. With a focus on flexibility, scalability, and customer-centricity, Nexer UC delivers innovative solutions that drive growth and enhance customer experiences.
Learn more at: https://nexergroup.com/services/unified-commerce/

About Optimizely
Optimizely is on a mission to make the lives of marketers better with Optimizely One, the world’s first operating system for marketing teams. Optimizely One combines industry-leading solutions across content management, content marketing, experimentation, commerce and personalisation, powering every stage of the marketing lifecycle through a single, AI-accelerated workflow. With the flexibility of a fully composable platform, Optimizely is proudly helping global brands like H&M, Salesforce, Zoom and Toyota create content with speed, launch experiments with confidence, and deliver experiences of the highest quality.
Learn more at: https://www.optimizely.com/

For more information, please contact:
Fredrik Axell, CEO, Nexer Unified Commerce
+46 (0)730 70 01 56
fredrik.axell@nexergroup.com

Sofie Kyllenbeck. BU Manager, Nexer Unified Commerce
Sofie.kyllenbeck@nexergroup.com