About Danir

Family business – Focus on digitalisation – 11,600 employees

Danir is an entrepreneur-driven company owned by the Dan Olofsson family. Our role is to own and develop our companies while contributing to a better society. We do this through entrepreneurship, long-term commitment and community involvement. Since the start in 1986, parallel to strong organic growth, we have shown an equally strong continuity in the social projects we have initiated and are committed to.

Danir’s commercial operations in 25 countries

SUBSIDIARY GROUPS

Sigma

Sigma is a group of leading consulting companies with the objective to make our customers more competitive. Our means are technological know-how and a passion for constantly finding better solutions.

SUBSIDIARY GROUPS

Nexer

Nexer is a global full-service provider in the fields of digitalisation, tech and engineering, with experts in strategy, technology and communication. With strong entrepreneurial drive and long-term partnerships, we build success through strategic advice and data-driven analytics.

SUBSIDIARY GROUPS

A Society

A Society operates in a free and dynamic consulting market, helping individuals follow their passion.

SUBSIDIARY GROUPS

PION Group

The PION Group works to maximise the ability of people and companies to achieve peak performance through competence, technology and strategy. We are convinced that human resources will continue to be a hub for growth in the future, as well.

SUBSIDIARY GROUPS

Aptio

Aptio Group assists companies with execution, interpretation and advice related to regulatory and/or industry-specific tasks and processes. These processes or tasks can be found either in legal texts and/or in various standards.

SUBSIDIARY GROUPS

Thanda

Thanda consists of companies in tourism, the hospitality business, the hotel industry and property development registered in South Africa, Tanzania and Malta.

Revenue, growth and result

MSEK (MUSD)
2022
2021
Revenue
12,600 (1,212)
9,720 (935)
Growth rate, in percent (Organic growth rate)
30 (27)
46 (22)
Operating profit for the consulting business*
1,080 (104)
762 (73)
Operating profit for the Danir group
830 (80)
646 (62)
Result after taxes
670 (64)
571 (55)

*The consulting business consists of Sigma, Nexer, A-Society, PION and Aptio.

Revenue
msek
2018
2019
2020
2021
2022
Number of employees
11,600
+16%
2022
2021
2020
2019
2018
Annual growth
Total 2021 – 2022
CAGR*, total 2017 – 2022
CAGR*, organic 2017 – 2022

Figures for 2022 are based on the latest available forecast and may therefore differ slightly towards actual outcomes. This applies to all 2022 figures in this yearbook. Nexer and Sigma are both reported pro forma for the period of 2017-2020. The number of employees refers to full-time equivalents of December. Some employees, primarily in Poolia, work part-time so in total the Danir Group has approximately 15,000 employees. In addition, the Danir Group engages 2,600 sub-consultants. Nov 2022: 1 SEK is 0,096 USD.

*Compound Annual Growth Rate.

ADDITIONAL HOLDINGS

Hub Park 

Hub Park is a real estate company that focuses on developing traditional parking garages into sustainable mobility buildings adjacent to residential and commercial properties.

ADDITIONAL HOLDINGS

NocNoc

NocNoc is an advertising agency whose main focus is to develop and improve a brand’s personality and how it is perceived by the outside world.

ADDITIONAL HOLDINGS

Radinn

Radinn develops and sells electric surfboards in the global market. Our vision is to spread the dream of surfing to the masses. Our boards are easy to ride, allowing novice surfers to quickly develop their skills.

ADDITIONAL HOLDINGS

BrainLit

BrainLit develops biocentric lighting technology and solutions that contribute to better health. Daylight is absolutely essential to our well-being. However, most people now spend the majority of their time in lighting environments that do not satisfy their need for daylight.

ADDITIONAL HOLDINGS

Cindrigo

Cindrigo is a renewable energy company that is focused on building a high-capacity, clean baseload power generation portfolio.

ADDITIONAL HOLDINGS

InfoTech Scandinavia

InfoTech Scandinavia develops, supports and sells the Advantum information management platform.

ADDITIONAL HOLDINGS

Rexor

A diligent robot that frees you and your colleagues from tedious and time-consuming administrative tasks. Science fiction? No, it’s very much a reality – in our business system for consultants.

ADDITIONAL HOLDINGS

United Influencers

We are an agency specialising in influencer marketing with offices in Norway, Sweden, Serbia, Switzerland and Italy.

ADDITIONAL HOLDINGS

Mikz Alliance

Mikz Alliance is the engine behind an international alliance for influencer marketing through which media houses and major media buyers gain access to the technology required to conduct influencer marketing.

ADDITIONAL HOLDINGS

DanAds

DanAds is a leader in self-service adtech, connecting ad sellers and advertisers through a fully automated advertising platform. Thanks to DanAds, all ad buyers can access premium ad space, without expensive intermediaries.

ADDITIONAL HOLDINGS

Norrsken22

Norrsken22 is a tech-oriented fund for investments in Africa whose goal is to promote sustainable and long-term economic growth. The fund is backed by an international network of successful tech founders.

ADDITIONAL HOLDINGS

Kaunis Iron

Kaunis Iron has been operating the iron ore mine in Pajala since 2018. With the help of strong local commitment, the ambition is to build a long-term and sustainable business.

ADDITIONAL HOLDINGS

Doxa

Doxa’s primary business area is property investment and both listed and unlisted real estate companies in Sweden, without any limitation to specific categories of properties, holding periods or regions.

ADDITIONAL HOLDINGS

InterMatte

InterMatte is a digital mathematics teaching resource for Years 6-9 that enthuses pupils and simplifies work for the teachers. With InterMatte’s unique help messages and videos, pupils not only get instant feedback, but also help in moving forward.

ADDITIONAL HOLDINGS

Spintop Ventures

Spintop Ventures is an early-stage technology venture capital firm. We support teams on a mission to build great companies.

DANIR MILESTONES

Since its inception in 1986, Danir has shown that faith in long-term thinking, entrepreneurship, and driven employees can create something lasting. In parallel with strong organic growth, Danir has shown an equally clear continuity in the social projects we have initiatead and continue to be involved in. Here are some of the most important milestones from the Danir Groups first 35 years.

2022

The group has continued good development. Our Ukrainian subsidiary Sigma Software is responsible for a heroic effort as they, despite Russia’s war of aggression, maintained customer deliveries and expanded their business. All the while providing support to fellow Ukrainians affected by the war. Star for Life was launched in Ukraine and Jerusalem. The Poolia group’s listed parent company Poolia AB changes its name to PION Group.

2021

The subsidiary, Sigma IT changes its name to Nexer. In order to achieve good continued growth, the Danir Group’s consulting operations will run on the basis of four platforms: Sigma, Nexer, A Society, and Poolia. The Danir Group reaches 10,000 employees.

2020

Early in the autumn, Danir acquires shares in Poolia and thus becomes the new principal owner of the staffing company.

2017

Danir buys Assistera this year and in connection with the purchase, merges with Sigma Society. They both become A Society and through this acquisition we establish ourselves in consulting brokerage. This is also the year when Danir and Sigma launches New Year’s Eve as the ”International Expect a better tomorrow day”. A completely new way of conducting community involvement and which will contribute to a better tomorrow for the world around us.

2013

Danir buys out Sigma, now with 1,400 employees, from the stock exchange. As a privately owned company, the focus is now on organic growth.

2012

Epsilon is divested in order to strengthen the Group’s financial base with the accompanying spread of investments.

2011

The initiative for Uppstart Malmö is taken. A commitment to breaking down exclusion and getting young people into the workforce.

2010

Danir joins FC Rosengård, the football club which, with its new and unique projects, even off the pitch, shows how important sports and club life are to society.

2006

Looking to the east and Ukraine, what is now Sigma Software is acquired with 60 employees. The company currently has more than 1,900 employees.

2005

Star for Life is launched. It is a commitment in southern Africa aimed at the prevention and spread of HIV / AIDS and helping young people to a better life. To date, 450,000 students have completed the Star for Life multi-year program.

2003

Sigma was named the best IT consultant by 200 major companies, and the same year Danir bought Epsilon from the stock exchange.

2002

This year, Danir is expanding its operations and takes a step in a completely new direction when it launches Thanda Private Game Reserve, an exclusive safari facility in South Africa.

2001

Sigma reaches 3,300 employees and is divided into three new exchange companies: Sigma, Teleca, and Epsilon, all with Danir as the principal owner. Teleca will be divested later in 2008.

1997

Sigma now has about 600 employees and is listed on the Stockholm Stock Exchange’s O-list.

1993

Danir acquires Sapia Teknik with 400 employees who shortly afterwards change their name to Sigma and broaden their operations to also include IT consulting services.

1986

It all started when Dan Olofsson was commissioned by Sapia to start Sapia Teknik, a new business focusing on technical consulting services. Danir was founded and was then a minor partner in Sapia.